The Reality Index: creating a digital representation of reality
With the accelerating pace of technology and the ingestion of a constant stream of data, our world is changing rapidly. Location is the key to organize this change, to empower our surroundings and uncover new insights.
We’re pushing the boundaries beyond roads - to mountains and oceans and including data from drones, sensors, connected cars, cameras and chips. We consider the human experience, understanding the behavior and relationships between people, places and things.
By linking these location factors together, we are creating an index to organize us through place and time to create the world’s first digital representation of the physical world.
Welcome to the Reality Index.